< Back
Omslag van "Strategic Management: A Competitive Advantage Approach, Concepts and Cases, 17th edition" van David, David en David, met een cirkelvormig doolof met een blauwe pijl erdoorheen tegen een witte achtergrond.

MyLab Management for David Strategic Management: A Competitive Advantage Approach, Concepts and Cases, Global Edition, 17th edition

ISBN: 9781292441283

€ 59,90
Tax included
* Depending on your purchase, delivery times may vary: Print books (including print books with MyLab code) will be delivered within 3 to 10 business days - Digital products within a few hours.

Thistitle is a Pearson Global Edition. The Editorial team at Pearson has workedclosely with educators around the world to include content which is especiallyrelevant to students outside the United States.

For undergraduate and graduate courses in strategic management.

This package includes MyLab.

A practical, skills-oriented approach to strategic management

In today’s economy, gaining and sustaining a competitive advantageis harder than ever. Strategic Management: A Competitive Advantage Approach,Concepts and Cases capturesthe complexity of the current business environment and delivers the latestskills and concepts with unrivaled clarity, helping students develop their owncutting-edge strategy through skill-developing exercises. It offers morecoverage than any other textbook on important issues related to businessethics, social responsibility, global operations, and sustainability — one ofthe reasons it is adopted at more than 500 colleges and universities worldwide.

Thoroughly updated and revised with current research and examples,the 17th Edition helps students and managers effectivelyformulate and implement a strategic plan that can lead to a sustainablecompetitive advantage for any type of business.

Back to Home page