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Exploring Strategy (Text and Cases), 13th edition

product title: Exploring Strategy (Text and Cases), 13th edition

ISBN: 9781292428741

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€ 88,24
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Develop your strategic thinking skills to tackle real-world challenges with the latest strategy concepts and examples.

Exploring Strategy is an essential introduction to the field, designed to help you think and behave like a manager.

From entrepreneurial start-ups to multinationals and charities to public sector organisations, this book tackles the big questions – how organisations prosper, grow, innovate, and change.

This latest Text and Cases edition provides a wealth of extra case studies written by experts to aid and enrich your understanding. Examples include Siemens, Mars, Formula 1, Glastonbury, and the Indian Premier League.